WordPress website

Why do we use WordPress for our websites?

Well, there is a good reason for this as it is powering 39.5% of all websites according to new data, released by W3Techs. If you have built your own website and have limited resources, you may have chosen a content management system such as Squarespace or Wix as they are great for beginners. Quite frequently, … Continue reading “Why do we use WordPress for our websites?”

Domain names on grey

Domain Names – how to choose?

Registering a domain name Firstly, you register a domain name rather than buy one. No-one owns their domain name outright, and you have to keep registering it to ensure it doesn’t fall into anyone else’s hands. Should your domain be the same as your business name? If it matters to you, yes, try and match … Continue reading “Domain Names – how to choose?”

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A Nightmare Before Christmas for our local businesses

Like many other local business owners out there, I am worried about what will happen to our High Streets, hospitality, travel and other smaller businesses. There are so many that have spent thousands of their hard-earned cash to make their businesses Covid safe to get them through the winter. The run-up to Christmas is vital … Continue reading “A Nightmare Before Christmas for our local businesses”

Free business support

Supporting local East Sussex companies to grow their business

Fine Marketing is proud to be one of the specialists delivering a range of business support to East Sussex companies. Under the direction of Digital Islands, run by Gavin McWhirter, we are working with start-ups, early-stage and established small and medium-sized companies who are looking to grow their business.  The project which falls under the … Continue reading “Supporting local East Sussex companies to grow their business”

mens clothing e-commerce

E-commerce and multi-channel marketing

E-commerce and multi-channel selling is more important than ever During the lockdown, businesses have found that just selling their products on one channel is not enough and have turned to multi-channel and their own e-commerce stores. Those that have been able to adapt have faired better than those who have had restrictions from their online … Continue reading “E-commerce and multi-channel marketing”

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How to keep your customers informed through marketing and social

I thought I would just write a blog to encourage people to continue to promote their business during the Coronavirus crisis. Google and Bing Business Listings Everyone should have a Google My Business listing, and a Bing one for that matter. They are free to set up and manage and appear for relevant searches on … Continue reading “How to keep your customers informed through marketing and social”

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Marketing during the COVID-19 crisis

In the world of digital marketing, the last couple of weeks has seen us react quickly to support clients with advice to ongoing and future campaigns, rescheduling, cancellations, making changes to websites, updating opening times and delivery information. On social media, we have responded to the demands of clients preparing their businesses for when a … Continue reading “Marketing during the COVID-19 crisis”

Think twice paper words

How do we all stay healthy, engaged and safe when so much has changed in our world?

Work goes on, and there is a value. From what we all see from our online feeds; education, engagement and entertainment continue in different forms all around us. People have adapted, improved and become more versatile than ever with their ideas.  Should the Coronavirus stop B2Bs from marketing?  Should we all stop and stay quiet, … Continue reading “How do we all stay healthy, engaged and safe when so much has changed in our world?”

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COVID-19 and should you be marketing your business?

We have been watching the COVID-19 situation develop rapidly over the past few weeks and, well before the UK lockdown, it was evident that a major crisis was brewing. Not only were we going to see a global downturn but supply, especially from China and South Korea, was going to affect everyone. At the moment, … Continue reading “COVID-19 and should you be marketing your business?”

Seahaven Business Awards trophies

Fine Marketing sponsors Best Environmental Business Award

Fine Marketing is sponsoring the Best Environmental Business Award at the Seahaven Business Awards 2019 for the second consecutive year. Julia Johnson, Director of Fine Marketing, said ‘We really hope to see entries from businesses committed to a greener future particularly those supporting renewable energy sources and combatting climate change. There are some brilliant local … Continue reading “Fine Marketing sponsors Best Environmental Business Award”